It means choosing a structured, ambitious, and distinctive pathway, designed for students who want to combine academic excellence, professional development, and global exposure.
Designed for students who wish to develop in a demanding, career-oriented, and internationally focused academic environment, this programme progressively combines the French Bachelor from IES Normandie with the American BBA from Northwood University.
Level : Bachelor’s degree (Bac3) / American BBA
Study mode : Full-time – work study option available in Year 3
Duration: 4 years
Internship : If in full-time track in Year 3 – 8 weeks
Assessment : The academic year is validated through a comprehensive assessment system including continuous assessment, the completion of a professional dissertation, and a final oral defence before a jury.
Degree awarded : American BBA in Year 4 and French Bachelor (RNCP Level 6) in Year 3
Choosing the Global BBA at IES Normandie means joining a programme that combines:
The Global BBA is designed for students who wish to:
The Global BBA is built on a clear and progressive academic structure, enabling students to develop a strong international business profile over four years.
The first year of the global BBA combines the courses from Year 1 of the IES Normandie Bachelor with those from Year 1 of the Northwood University BBA.
This structure is made possible by the strong alignment between the academic content of both programmes. From the outset, students follow a curriculum that meets both the core foundations of the French Bachelor and the requirements of the American programme.
The second year follows the same approach by combining Year 2 of the IES Normandie Bachelor with Year 2 of the Northwood University BBA.
The second year follows the same approach by combining Year 2 of the IES Normandie Bachelor with Year 2 of the Northwood University BBA.
Students strengthen their skills in management, marketing, economics, accounting, communication, law, and business culture, while continuing to develop within a rigorous and international academic environment.
The third year corresponds to the French Bachelor 3 (RNCP), complemented by courses from the BBA Year 3.
This pivotal year allows students to consolidate their knowledge, deepen their specialisation, and continue integrating the American curriculum. Depending on the chosen pathway, it may also offer a work-study option, providing a significant advantage to gain professional experience while continuing their studies.
The fourth year corresponds to BBA Year 4 and is fully part of the partnership with Northwood University.
This flexibility is one of the key strengths of the Global BBA. It allows each student to build an international experience tailored to their profile, English level, professional goals, and academic ambitions.
The Global BBA enables students to develop strong skills in management, marketing, economics, finance, communication, and international business.
It prepares them to thrive in multicultural environments, work in demanding professional contexts, and build a profile that is highly attractive to employers.
Thanks to its unique positioning, the Global BBA combines:
It is not simply a French programme to which an international dimension is added at the end. From the outset, the curriculum has been designed as a hybrid and progressive pathway, in which students advance year after year between the requirements of the French Bachelor and those of the American BBA.
This structure gives the programme real added value:
A strong alignment between French and American academic content
The opportunity to gain professional experience from Year 3 onward
And a truly international dimension through to Year 4
Entry requierements : Open to all (students, employees, job seekers) :
– A recognised Level 5 qualification (Bac+2) or 120 ECTS credits – Bachelor in 1 year
– A validated Level 4 qualification (Baccalaureate) – Bachelor in 3 years
– A validated Level 4 qualification and 3 years of professional experience in the field – VAP application
Intake options :
Selection process (recommended) :
Application file + Motivation interview in English + Level assessment test at the start of the programme + TOEFL test or TOEFL results to be provided
Application processing time : Up to 2 weeks for application review
The Global BBA prepares students for international careers in fields such as management, business development, marketing, finance, project management, and international trade.
Further studies
A degree for those who want to build an ambitious, globally oriented, and action-driven career.
Last updated : 27/03/2026
